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	<title>The Softcell Blog</title>
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		<title>Softcell-Fortinet Seminar in Pune: Security and BYOD</title>
		<link>http://softcell.com/blog/2013/02/07/softcell-fortinet-seminar-in-pune-security-and-byod/</link>
		<comments>http://softcell.com/blog/2013/02/07/softcell-fortinet-seminar-in-pune-security-and-byod/#comments</comments>
		<pubDate>Thu, 07 Feb 2013 17:38:51 +0000</pubDate>
		<dc:creator>saigopal</dc:creator>
				<category><![CDATA[Events]]></category>
		<category><![CDATA[Partners]]></category>

		<guid isPermaLink="false">http://softcell.com/blog/?p=1293</guid>
		<description><![CDATA[Softcell and Fortinet invite customers in Pune to a seminar on th 8th of February 2013, Friday. The seminar will focus on how security solutions from Fortinet enable customers to secure their BYOD environment. Venue: Hotel Pride, Shivajinagar, Pune Registration starts at 7 pm. RSVP: ykaushal @ softcell.com, rasoni @ softcell.com Event is open to [...]]]></description>
			<content:encoded><![CDATA[<p><span style="font-size:12px;"><span style="font-family: verdana, geneva, sans-serif;">Softcell and Fortinet invite customers in Pune to a seminar on th 8th of February 2013, Friday. The seminar will focus on how security solutions from Fortinet enable customers to secure their BYOD environment.</span></span></p>
<p><span style="font-size:12px;"><span style="font-family: verdana, geneva, sans-serif;">Venue: Hotel Pride, Shivajinagar, Pune</span></span></p>
<p><span style="font-size:12px;"><span style="font-family: verdana, geneva, sans-serif;">Registration starts at 7 pm.</span></span></p>
<p><span style="font-size:12px;"><span style="font-family: verdana, geneva, sans-serif;">RSVP: ykaushal @ softcell.com, rasoni @ softcell.com</span></span></p>
<p><span style="font-family:verdana,geneva,sans-serif;"><span style="font-size:12px;">Event is open to custome</span>rs who have been sent exclusive invitation and who have confirmed their participation.</span></p>
<p><span id="more-1293"></span></p>
<p><a href="http://softcell.com/blog/wp-content/uploads/Fortinet-Event-Pune.jpg"><img alt="" class="alignnone size-medium wp-image-1294" height="300" src="http://softcell.com/blog/wp-content/uploads/Fortinet-Event-Pune-209x300.jpg" title="Fortinet Event Pune" width="209" /></a></p>
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		<title>Get a chance to hear Mr. Vinod Rai, CAG at the 3rd Moneylife Foundation event in Mumbai</title>
		<link>http://softcell.com/blog/2013/01/28/get-a-chance-to-hear-mr-vinod-rai-cag-at-the-3rd-moneylife-foundation-event-in-mumbai/</link>
		<comments>http://softcell.com/blog/2013/01/28/get-a-chance-to-hear-mr-vinod-rai-cag-at-the-3rd-moneylife-foundation-event-in-mumbai/#comments</comments>
		<pubDate>Mon, 28 Jan 2013 08:36:53 +0000</pubDate>
		<dc:creator>saigopal</dc:creator>
				<category><![CDATA[Events]]></category>

		<guid isPermaLink="false">http://softcell.com/blog/?p=1284</guid>
		<description><![CDATA[Hear CAG Vinod Rai on: Government Accountability is the key to a Vibrant Democracy Date: 15th February 2013 As Moneylife Foundation turns three, we invite you to join us to listen to Vinod Rai, the first Comptroller &#38; Auditor General of India who showed us that the government and politicians can be made accountable, if [...]]]></description>
			<content:encoded><![CDATA[<p><strong style="font-family: verdana, geneva, sans-serif; font-size: 18px;">Hear CAG Vinod Rai on: Government Accountability is the key to a Vibrant Democracy</strong></p>
<p><span style="font-size:12px;"><strong style="font-family: verdana, geneva, sans-serif; font-size: 18px;">Date: 15th February 2013</strong></span></p>
<div><span style="font-size: 12px; font-family: verdana, geneva, sans-serif;">As Moneylife Foundation turns three, we invite you to join us to listen to Vinod Rai, the first Comptroller &amp; Auditor General of India who showed us that the government and politicians can be made accountable, if statutory bodies simply do their job. The CAG&#39;s relentless audit and fearless disclosures told the story of the massive real and potential losses in the sale of 2G telecom spectrum, the Commonwealth Games, allocation of captive coal blocks, irrigation projects and others is just one part of the story. Staying unflappable under extraordinary political pressure is what has made Mr Rai a national hero and someone we all look up to.</span></div>
<p><span id="more-1284"></span></p>
<div>&nbsp;</div>
<div>
<div><strong><span style="font-family:verdana,geneva,sans-serif;"><span style="font-size: 12px;">About Vinod Rai:</span></span></strong></div>
<div><span style="font-family:verdana,geneva,sans-serif;"><span style="font-size: 12px;">Vinod Rai took over as the Comptroller &amp; Auditor General of India on 7th January 2008. He has a Masters Degree in Economics from Delhi University and Masters in Public Administration from Harvard. A 1972 batch IAS from the Kerala cadre, he was the Additional Secretary, Banking and later, Secretary, Department of Financial Services, in his previous assignments.</span></span></div>
<div>&nbsp;</div>
<div><strong><span style="font-family:verdana,geneva,sans-serif;"><span style="font-size: 12px;">About ML Foundation: </span></span></strong></div>
<div><span style="font-family:verdana,geneva,sans-serif;"><span style="font-size: 12px;">For three years now, Moneylife Foundation has been spreading financial literacy all over India. Having conducted over 148 seminars in the past year on topics as diverse as Right to Information, Wills and Nominations and Pyramid Schemes, and added over 19,000 members, this last year has been very special. We would highly appreciate your presence.</span></span></div>
<div>&nbsp;</div>
<div><strong><span style="font-family:verdana,geneva,sans-serif;"><span style="font-size: 12px;">About Softcell Technologies Limited: </span></span></strong></div>
<div><span style="font-family:verdana,geneva,sans-serif;"><span style="font-size: 12px;">Softcell is the Technology Partner of MoneyLife.</span></span></div>
</div>
<div>&nbsp;</div>
<div><a href="http://softcell.com/blog/wp-content/uploads/Screen-Shot-2013-01-28-at-2.41.53-PM.png"><img alt="" class="alignnone size-medium wp-image-1285" height="300" src="http://softcell.com/blog/wp-content/uploads/Screen-Shot-2013-01-28-at-2.41.53-PM-233x300.png" title="Screen Shot 2013-01-28 at 2.41.53 PM" width="233" /></a></div>
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		<title>Girish Sant Memorial Annual Lecture 2013 in Pune</title>
		<link>http://softcell.com/blog/2013/01/28/girish-sant-memorial-annual-lecture-2013-in-pune/</link>
		<comments>http://softcell.com/blog/2013/01/28/girish-sant-memorial-annual-lecture-2013-in-pune/#comments</comments>
		<pubDate>Mon, 28 Jan 2013 08:29:05 +0000</pubDate>
		<dc:creator>saigopal</dc:creator>
				<category><![CDATA[Events]]></category>

		<guid isPermaLink="false">http://softcell.com/blog/?p=1278</guid>
		<description><![CDATA[&#160; Girish Sant Memorial Annual Lecture, 2013 Girish Sant, a founder of Prayas and the coordinator of Prayas (Energy Group), passed away unexpectedly in February 2012. Throughout his professional career, Girish made immense contributions to the energy sector, primarily to serve the interests of the poor and to improve governance of the sector to prevent [...]]]></description>
			<content:encoded><![CDATA[<p>&nbsp;</p>
<h1 class="western"><span style="font-family: verdana, geneva, sans-serif;">Girish Sant Memorial Annual Lecture, 2013</span></h1>
<p align="JUSTIFY" style="margin-top: 0.42cm; margin-bottom: 0.35cm"><span style="font-family:verdana,geneva,sans-serif;">Girish Sant, a founder of Prayas and the coordinator of Prayas (Energy Group), passed away unexpectedly in February 2012. Throughout his professional career, Girish made immense contributions to the energy sector, primarily to serve the interests of the poor and to improve governance of the sector to prevent gross inefficiencies. Several friends and well-wishers of Girish have come together to initiate some activities in his memory, to further his work of independent analysis and advocacy to promote public interest in the energy sector.</span></p>
<h2 class="western"><span style="font-family:verdana,geneva,sans-serif;">Annual lecture</span></h2>
<p style="margin-bottom: 0.35cm"><span style="font-family:verdana,geneva,sans-serif;">One of the planned activities is an annual lecture in Pune, where an eminent person from the energy or social sector would provide a public interest perspective of some interesting issue in the energy / development space. Details of the first Girish Sant Memorial Annual Lecture are as follows:</span></p>
<p><span id="more-1278"></span></p>
<p style="margin-bottom: 0cm"><span style="font-family:verdana,geneva,sans-serif;"><b>Date: Saturday, February 2, 2013</b></span></p>
<p style="margin-bottom: 0cm"><span style="font-family:verdana,geneva,sans-serif;"><b>Time: 5.30 PM &ndash; 8 PM</b></span></p>
<p style="margin-bottom: 0cm"><span style="font-family:verdana,geneva,sans-serif;"><b>Venue: Patrakar Bhavan, Navi Peth, Pune</b></span></p>
<p style="margin-bottom: 0cm"><span style="font-family:verdana,geneva,sans-serif;"><b>Topic: </b><i>Economic Development and Energy Planning: The Myths and the Realities</i></span></p>
<p style="margin-bottom: 0cm"><span style="font-family:verdana,geneva,sans-serif;"><b>Speaker: Dr. E A S Sarma</b></span></p>
<p style="margin-bottom: 0cm"><span style="font-family:verdana,geneva,sans-serif;"><b style="font-size: 12px;">About the topic</b></span></p>
<p align="JUSTIFY" style="margin-bottom: 0.35cm"><span style="font-family:verdana,geneva,sans-serif;"><span lang="en-GB" style="">The talk will explore the questions and misconceptions that dominate the discourse on economic development and the consequent distortions that have crept into energy planning which is a part of economic planning. Some of the questions and misconceptions that would be explored are the assumed close correlation between GDP growth and human development, the inclusivity of Indian economic development, the feasibility of unlimited growth, the role of industrialization, privatization and government in development, the role of energy and per-capita energy consumption in development and t</span>he difference between useful energy needs&nbsp;and gross energy needs<span lang="en-GB" style="">. </span>The concluding part of the talk will discuss possible lines on which the future course of energy development should proceed.</span></p>
<p style="margin-bottom: 0cm"><span style="font-family:verdana,geneva,sans-serif;"><b>About the speaker</b></span></p>
<p align="JUSTIFY" style="margin-bottom: 0.35cm"><span style="font-family:verdana,geneva,sans-serif;">Dr. Sarma is the Convener of Forum for Better Vishakha, a civil society forum working on civic issues in Vishakhapatnam and in pursuing electoral reform at the local and national levels. He is also active in campaigning against human rights violations and environmental degradation in the name of development. Prior to this, Dr. Sarma held various distinguished positions in the Government of India such as Principal Adviser (Energy) to the Planning Commission, Secretary (Ministry of Power) and Secretary (Ministry of Finance). He has also been the principal of Administrative and Staff College of India, Hyderabad. &nbsp;</span></p>
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		<title>Oracle Exadata Database Machine case study: Softcell</title>
		<link>http://softcell.com/blog/2012/12/19/oracle-exadata-case-study-softcell/</link>
		<comments>http://softcell.com/blog/2012/12/19/oracle-exadata-case-study-softcell/#comments</comments>
		<pubDate>Wed, 19 Dec 2012 10:47:54 +0000</pubDate>
		<dc:creator>saigopal</dc:creator>
				<category><![CDATA[Case Studies]]></category>
		<category><![CDATA[Partners]]></category>

		<guid isPermaLink="false">http://softcell.com/blog/?p=1270</guid>
		<description><![CDATA[Softcell is a leading partner of Oracle in India and we run a Centre of Excellence for Oracle Exadata in Mumbai where customers can test the performance and speed of large mission critical databases. We also offer database hosting services on Oracle Exadata Database Machine at our data centre in Mumbai. Customers who have visited [...]]]></description>
			<content:encoded><![CDATA[<p><span style="font-family:verdana,geneva,sans-serif;"><span style="font-size: 12px;">Softcell is a leading partner of Oracle in India and we run a Centre of Excellence for Oracle Exadata in Mumbai where customers can test the performance and speed of large mission critical databases. We also offer database hosting services on Oracle Exadata Database Machine at our data centre in Mumbai. Customers who have visited our COE and used Exadata Database machine are convinced about the performance of the machine and they either invest in an Exadata machine of their own or avail of Softcell&#39;s hosted Exadata Server.</span></span></p>
<p><span style="font-family:verdana,geneva,sans-serif;">Enclosed is an except of a Case Study published by Oracle about how Softell has improved system performance by investing in Oracle Exadata Database Machine.</span></p>
<p><span style="font-family:verdana,geneva,sans-serif;">&#8212;-</span></p>
<p><span style="font-family:verdana,geneva,sans-serif;"><strong style="font-family: verdana, geneva, sans-serif; font-size: 12px; color: rgb(0, 0, 0);">Softcell Technologies Improves System Performance by More Than 100%, Reduces Hardware Licensing Costs by 70%</strong></span></p>
<p><span id="more-1270"></span></p>
<p><span style="font-family:verdana,geneva,sans-serif;"><span style="font-size: 12px;"><span style="color: rgb(0, 0, 0); line-height: 16px;">Softcell Technologies Ltd. is headquartered in Mumbai, with sales offices in six major cities in India. The company provides customers with a variety of infrastructure-as-a-service (IaaS) and software-as-a-service (SaaS) options, including software licensing, hardware, infrastructure, data storage, and e-mail hosting. Softcell works with more than 3,000 organizations across India, helping them to increase returns on their IT infrastructure investments.</span></span></span></p>
<p><span style="font-family:verdana,geneva,sans-serif;"><span style="font-size: 12px;"><span style="color: rgb(0, 0, 0); line-height: 16px;">The company wanted to improve the performance and competitiveness of its IT services, and ensure the accuracy of the system and application performance reports it provides to customers. By implementing&nbsp;</span><a href="http://www.oracle.com/us/products/database/exadata-database-machine/overview/index.html" style="margin: 0px; padding: 0px; list-style: none; color: rgb(31, 79, 130); text-decoration: initial; font-family: Arial, Helvetica, sans-serif; font-size: 12px; line-height: 16px;" target="">Oracle Exadata Database Machine</a><span style="color: rgb(0, 0, 0); line-height: 16px;">&nbsp;and&nbsp;</span><a href="http://www.oracle.com/us/products/database/exadata-database-machine/overview/index.html" style="margin: 0px; padding: 0px; list-style: none; color: rgb(31, 79, 130); text-decoration: initial; font-family: Arial, Helvetica, sans-serif; font-size: 12px; line-height: 16px;" target="">Oracle Enterprise Manager 12<em style="margin: 0px; padding: 0px; list-style: none;">c</em></a><span style="color: rgb(0, 0, 0); line-height: 16px;">, Softcell has improved system performance by more than 100%, reduced hardware licensing costs by 70%, compressed storage by 10x, and eliminated the need for staff to double-check the system reports they generate.</span></span></span></p>
<p><span style="font-family:verdana,geneva,sans-serif;"><strong><u><span style="font-size: 12px;">A word from Softcell Technologies Ltd.</span></u></strong></span></p>
<div><span style="font-family:verdana,geneva,sans-serif;"><span style="font-size: 12px;">&ldquo;We chose Oracle Exadata, as it offered better and more reliable performance than other vendor products. The database machine has far surpassed our expectations. We have improved system performance by more than 100%, reduced hardware licensing costs by 70%, and compressed data storage by 10x.&rdquo; &ndash; Shrinivas Patankar, General Manager, Softcell Technologies Ltd.</span></span></div>
<p><span style="font-family:verdana,geneva,sans-serif;"><span style="font-size: 12px;"><span style="color: rgb(0, 0, 0);">This article has been culled from Oracle&#39;s website. To view the complete article, please visit the URL:&nbsp;</span><a href="http://www.oracle.com/us/corporate/customers/customersearch/softcell-technologies-1-exadata-cs-1886168.html" target="_blank">http://www.oracle.com/us/corporate/customers/customersearch/softcell-technologies-1-exadata-cs-1886168.html</a></span></span></p>
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		<title>Oracle Exadata seminar in Mumbai</title>
		<link>http://softcell.com/blog/2012/12/07/oracle-exadata-seminar-in-mumbai/</link>
		<comments>http://softcell.com/blog/2012/12/07/oracle-exadata-seminar-in-mumbai/#comments</comments>
		<pubDate>Fri, 07 Dec 2012 09:14:02 +0000</pubDate>
		<dc:creator>saigopal</dc:creator>
				<category><![CDATA[Events]]></category>
		<category><![CDATA[Partners]]></category>

		<guid isPermaLink="false">http://softcell.com/blog/?p=1261</guid>
		<description><![CDATA[The Mumbai branch of Softcell recently conducted a seminar on Oracle Database, Options and Exadata in the last week of November. The event went off well and a lot of customers who attended the event showed a keen interest in asking for more information about the Database options and Exadata. For customers who were not [...]]]></description>
			<content:encoded><![CDATA[<p><span style="font-family: verdana, geneva, sans-serif; font-size: 12px;">The Mumbai branch of Softcell recently conducted a seminar on Oracle Database, Options and Exadata in the last week of November. The event went off well and a lot of customers who attended the event showed a keen interest in asking for more information about the Database options and Exadata. For customers who were not able to attend the event, we are providing a brief synopsis of the proceedings at this event. Copies of the presentation can be requested to our team members of the Mumbai branch.&nbsp;</span></p>
<p><span id="more-1261"></span></p>
<p class="p2"><span style="font-family: verdana, geneva, sans-serif; font-size: 12px;">Some of the key challenges faced by midsize and enterprise organizations include scalability, availability, manageability, security, compliance standards and performance.&nbsp;</span><span style="font-family: verdana, geneva, sans-serif; font-size: 12px;">Mr Swaminathan Babu of Oracle addressed these issues and covered the below points during the seminar:</span></p>
<ul>
<li class="p2"><span style="font-family: verdana, geneva, sans-serif; font-size: 12px;">How to simplify and automate IT operations,and manage applications in a way that delivers maximum business value?</span></li>
<li class="p2"><span style="font-family: verdana, geneva, sans-serif; font-size: 12px;">How to consolidate siloed systems and automate management of the full Oracle stack, from application to disk?</span></li>
<li class="p2"><span style="font-family: verdana, geneva, sans-serif; font-size: 12px;">How to ensure that accurate and up to date data is available to the right people at the right time for better decision making?</span></li>
<li class="p2"><span style="font-family: verdana, geneva, sans-serif; font-size: 12px;">How to get extreme performance that lets you, search 10 times more data 10 times faster?</span></li>
</ul>
<p class="p2"><span style="font-family: verdana, geneva, sans-serif; font-size: 12px;">Snaps from the event&#8230;</span></p>
<p class="p2"><span style="font-family: verdana, geneva, sans-serif; font-size: 12px;">​</span></p>
<p class="p2"><a href="http://softcell.com/blog/wp-content/uploads/IMG_0734-Small.jpg"><img alt="" class="alignnone size-medium wp-image-1262" height="300" src="http://softcell.com/blog/wp-content/uploads/IMG_0734-Small-e1354871567371-200x300.jpg" title="IMG_0734 (Small)" width="200" /></a>&nbsp;<a href="http://softcell.com/blog/wp-content/uploads/IMG_0790-Small.jpg"><img alt="" class="alignnone size-medium wp-image-1263" height="200" src="http://softcell.com/blog/wp-content/uploads/IMG_0790-Small-300x200.jpg" title="IMG_0790 (Small)" width="300" /></a></p>
<p class="p2"><a href="http://softcell.com/blog/wp-content/uploads/IMG_0818-Small.jpg"><img alt="" class="alignnone size-medium wp-image-1264" height="200" src="http://softcell.com/blog/wp-content/uploads/IMG_0818-Small-300x200.jpg" title="IMG_0818 (Small)" width="300" /></a>&nbsp;<a href="http://softcell.com/blog/wp-content/uploads/IMG_0660-Small.jpg"><img alt="" class="alignnone size-medium wp-image-1265" height="200" src="http://softcell.com/blog/wp-content/uploads/IMG_0660-Small-300x200.jpg" title="IMG_0660 (Small)" width="300" /></a></p>
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		<title>Softcell wins &#8220;Impact Partner of the Year&#8221; award of PTC</title>
		<link>http://softcell.com/blog/2012/11/11/softcell-wins-impact-partner-of-the-year-award-of-ptc/</link>
		<comments>http://softcell.com/blog/2012/11/11/softcell-wins-impact-partner-of-the-year-award-of-ptc/#comments</comments>
		<pubDate>Sun, 11 Nov 2012 15:18:51 +0000</pubDate>
		<dc:creator>saigopal</dc:creator>
				<category><![CDATA[Award]]></category>
		<category><![CDATA[Partners]]></category>

		<guid isPermaLink="false">http://softcell.com/blog/?p=1255</guid>
		<description><![CDATA[Excerpts from Press Release by PTC &#8212;- &#160; During the FY13 Channel sales kick off in Boston, Massachusetts Parametric Technology Corporation (PTC&#174;) announced Softcell Technologies Limited as their India Impact Partner of the year. Softcell Technologies Limited went on to &#160;win the &#160;Achievers Club award at this annual event. &#160; Attended by over 250 VAR, [...]]]></description>
			<content:encoded><![CDATA[<p><span style="font-family: verdana, geneva, sans-serif; font-size: 12px;">Excerpts from Press Release by PTC</span></p>
<div><span style="font-size:12px;"><span style="font-family: verdana, geneva, sans-serif;">&#8212;-</span></span></div>
<div>&nbsp;</div>
<div style="text-align: justify;"><strong><span style="font-size:12px;"><span style="font-family: verdana, geneva, sans-serif;">During the FY13 Channel sales kick off in Boston, Massachusetts Parametric Technology Corporation (PTC&reg;) announced Softcell Technologies Limited as their India Impact Partner of the year. Softcell Technologies Limited went on to &nbsp;win the &nbsp;Achievers Club award at this annual event.</span></span></strong></div>
<p><span id="more-1255"></span></p>
<div style="text-align: justify;">&nbsp;</div>
<div style="text-align: justify;"><span style="font-size:12px;"><span style="font-family: verdana, geneva, sans-serif;">Attended by over 250 VAR, 100 PTC personnel and eminent PTC spokespeople such as Jim Heppelmann, President and CEO of PTC, Robert D Ranaldi, Executive Vice President of Worldwide Sales and Distribution at PTC, Rob Gremley, Executive Vice President, Product Development &amp; Corporate Marketing at PTC and Anthony (Tony) DiBona, Executive Vice President, Global Support at PTC this event was a huge success.</span></span></div>
<div style="text-align: justify;">&nbsp;</div>
<div style="text-align: justify;"><span style="font-size:12px;"><span style="font-family: verdana, geneva, sans-serif;">With an objective to review FY2012 and provide outlook and direction for FY2013, the event aimed at apprising the partners from across the globe about new programs and products and also to share best practices on selling, supporting and implementing PTC Products &amp; Enterprise Solution Services. From India, the event was attended by Adroitec Engineering Solutions Pvt. Ltd, Aditya Infotech Limited, IonIdea Enterprise Solutions Private Limited, ITC Infotech India Limited and Softcell Technologies Limited.</span></span></div>
<div style="text-align: justify;">&nbsp;</div>
<div style="text-align: justify;"><span style="font-size:12px;"><span style="font-family: verdana, geneva, sans-serif;">Commenting on this, Mr. Jeffrey W Wilmot &ndash;PTC India Country Manager said, &ldquo;The increasing volatility in the business arena makes it indispensible to get acquainted to the best practices in the industry to ensure we offer premium support and service to all our customers. Channel Sales Kick Off events &nbsp;give our partners an opportunity to learn about the best practices in the industry. We are also very happy that our partners from India were recognized and awarded for their excellent performance. I wish them all the best and hope they will continue with their ground breaking work&rdquo;</span></span></div>
<div style="text-align: justify;">&nbsp;</div>
<div style="text-align: justify;"><span style="font-size:12px;"><span style="font-family: verdana, geneva, sans-serif;">Mr. Sunil Dalal, Managing Director, Softcell Technologies said, <strong>&ldquo;We are extremely proud and excited about receiving the Achievers Club award and the India Impact Partner of the Year award from PTC. </strong>These awards are a reflection of our ability to stay focused in understanding the needs of our customers and addressing them through innovative service delivery. We have made substantial investments in developing skills on products and solutions from PTC. We value our partnership with PTC and we are committed to growing our business together&quot;.</span></span></div>
<div style="text-align: justify;">&nbsp;</div>
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		<title>20th birthday of ThinkPad</title>
		<link>http://softcell.com/blog/2012/10/09/20th-birthday-of-thinkpad/</link>
		<comments>http://softcell.com/blog/2012/10/09/20th-birthday-of-thinkpad/#comments</comments>
		<pubDate>Tue, 09 Oct 2012 11:47:24 +0000</pubDate>
		<dc:creator>saigopal</dc:creator>
				<category><![CDATA[Uncategorized]]></category>

		<guid isPermaLink="false">http://softcell.com/blog/?p=1243</guid>
		<description><![CDATA[The iconic (Lenovo) ThinkPad laptop range completes 20 years today. Ever since its launch in 1992 (by IBM), the ThinkPad has achieved a number of firsts, including being the first laptop to come with an integrated CD-ROM, the first to include a built-in fingerprint reader and being the only laptop certified for use on the [...]]]></description>
			<content:encoded><![CDATA[<p><span style="font-size: 12px; ">The i</span><span style="font-family: verdana, geneva, sans-serif; font-size: 12px; ">conic (Lenovo) <a href="http://www.lenovo.com/products/us/laptop/thinkpad/" target="_blank">ThinkPad laptop range</a> completes 20 years today. Ever since its launch in 1992 (by IBM), the ThinkPad has achieved a number of firsts, including being the first laptop to come with an integrated CD-ROM, the first to include a built-in fingerprint reader and being the only laptop certified for use on the International Space Station.</span></p>
<div><span style="font-size:12px;"><span style="font-family: verdana, geneva, sans-serif; ">ThinkPad was originally manufactured by IBM until 2005 when the company was acquired by Lenovo. The design has stayed mostly unchanged, getting thinner and lighter but retaining the iconic touchstick built into the keyboard tray.</span></span></div>
<div>&nbsp;</div>
<div><span style="font-size:12px;"><span style="font-family: verdana, geneva, sans-serif; ">Softcell congratulates Lenovo on this occassion. We are proud of our association with Lenovo as their Channel Partner in India.</span></span></div>
<div>&nbsp;</div>
<div><span style="font-family: verdana, geneva, sans-serif; font-size: 12px; ">Last but not the least, we thank the Lenovo India team for the nice &#39;n&#39; yummy Birthday cake <img src='http://softcell.com/blog/wp-includes/images/smilies/icon_smile.gif' alt=':-)' class='wp-smiley' /> </span></div>
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		<title>Remembering Steve Jobs&#8230;.</title>
		<link>http://softcell.com/blog/2012/10/05/remembering-steve-jobs/</link>
		<comments>http://softcell.com/blog/2012/10/05/remembering-steve-jobs/#comments</comments>
		<pubDate>Fri, 05 Oct 2012 11:30:00 +0000</pubDate>
		<dc:creator>saigopal</dc:creator>
				<category><![CDATA[Apple]]></category>
		<category><![CDATA[Events]]></category>

		<guid isPermaLink="false">http://softcell.com/blog/?p=1237</guid>
		<description><![CDATA[Today is an year since the legendary Steve Jobs passed away.&#160;Steve Jobs was a visionary who touched the lives of millions. He was and will always be an inspiration and hero to all of us. Here is a repost of Softcell&#39;s tribute to Steve Jobs an year back. http://softcell.com/blog/2011/10/07/softcell-pays-tribute-to-steve-jobs/]]></description>
			<content:encoded><![CDATA[<p><span style="font-size:12px;"><span style="font-family: verdana, geneva, sans-serif; ">Today is an year since the legendary Steve Jobs passed away.&nbsp;Steve Jobs was a visionary who touched the lives of millions. He was and will always be an inspiration and hero to all of us.</span></span></p>
<p><span style="font-size:12px;"><span style="font-family: verdana, geneva, sans-serif; ">Here is a repost of Softcell&#39;s tribute to Steve Jobs an year back.</span></span></p>
<p><span style="font-size:12px;"><span style="font-family: verdana, geneva, sans-serif; "><a href="http://softcell.com/blog/2011/10/07/softcell-pays-tribute-to-steve-jobs/">http://softcell.com/blog/2011/10/07/softcell-pays-tribute-to-steve-jobs/</a></span></span></p>
<p><span id="more-1237"></span></p>
<p><a href="http://softcell.com/blog/wp-content/uploads/Screen-Shot-2012-10-05-at-5.15.37-PM.png"><img alt="" class="alignnone size-medium wp-image-1238" height="224" src="http://softcell.com/blog/wp-content/uploads/Screen-Shot-2012-10-05-at-5.15.37-PM-300x224.png" title="Screen Shot 2012-10-05 at 5.15.37 PM" width="300" /></a></p>
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		<title>Softcell in the PTC Achievers Club FY12</title>
		<link>http://softcell.com/blog/2012/10/02/softcell-in-the-ptc-achievers-club-fy12/</link>
		<comments>http://softcell.com/blog/2012/10/02/softcell-in-the-ptc-achievers-club-fy12/#comments</comments>
		<pubDate>Tue, 02 Oct 2012 14:02:20 +0000</pubDate>
		<dc:creator>saigopal</dc:creator>
				<category><![CDATA[Award]]></category>
		<category><![CDATA[Partners]]></category>

		<guid isPermaLink="false">http://softcell.com/blog/?p=1228</guid>
		<description><![CDATA[Softcell Technologies has qualified for the PTC Achievers Club FY12. The PTC FY12 closed at the end of Sep&#39;12 and the PTC SBU of Softcell has reached to the goals.&#160; Sunil Dalal, Managing Director of Softcell congratulates the PTC SBU team on this achievement.&#160;In FY13, Softcell looks forward to continue its strong momentum around CREO [...]]]></description>
			<content:encoded><![CDATA[<p><span style="font-family:verdana,geneva,sans-serif;"><span style="font-size: 12px; ">Softcell Technologies has qualified for the PTC Achievers Club FY12. The PTC FY12 closed at the end of Sep&#39;12 and the PTC SBU of Softcell has reached to the goals.&nbsp;</span></span></p>
<p><span style="font-family:verdana,geneva,sans-serif;"><span style="font-size: 12px; ">Sunil Dalal, Managing Director of Softcell congratulates the PTC SBU team on this achievement.&nbsp;</span>In FY13, Softcell looks forward to continue its strong momentum around CREO and Windchill growth and New Account Production.</span></p>
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		<title>Online petition seeks Bharat Ratna for Dr. Kurien</title>
		<link>http://softcell.com/blog/2012/09/28/online-petition-seeks-bharat-ratna-for-dr-kurien/</link>
		<comments>http://softcell.com/blog/2012/09/28/online-petition-seeks-bharat-ratna-for-dr-kurien/#comments</comments>
		<pubDate>Fri, 28 Sep 2012 16:04:16 +0000</pubDate>
		<dc:creator>saigopal</dc:creator>
				<category><![CDATA[Corporate Social Responsibility]]></category>
		<category><![CDATA[Events]]></category>

		<guid isPermaLink="false">http://softcell.com/blog/?p=1216</guid>
		<description><![CDATA[An online petition has been started by business journalist Ms. Sucheta Dalal. The petition seeks&#160;the Bharat Ratna, the country&#39;s highest civilian honour, for Verghese Kurien, the father of India&#39;s White Revolution who passed away on September 9. The online petition&#160;aims at getting a million signatures. All visitors to our blog and FAcebook page are requested [...]]]></description>
			<content:encoded><![CDATA[<p><span style="font-family: verdana, geneva, sans-serif; font-size: 12px; ">An online petition has been started by business journalist Ms. Sucheta Dalal. The petition seeks&nbsp;the Bharat Ratna, the country&#39;s highest civilian honour, for Verghese Kurien, the father of India&#39;s White Revolution who passed away on September 9. The online petition&nbsp;aims at getting a million signatures. All visitors to our blog and FAcebook page are requested to sign the petition. You are also requested to share invite your friends and family members to sign the petition. We also request you to ensure that genuine names and email ids are posted.</span></p>
<div>&nbsp;</div>
<div><span style="font-size:12px;"><span style="font-family: verdana, geneva, sans-serif; ">The URL to sign the petiton is&nbsp;<a href="http://www.change.org/en-IN/petitions/bharat-ratna-for-verghese-kurien-india-s-milkman" target="_blank">http://www.change.org/en-IN/petitions/bharat-ratna-for-verghese-kurien-india-s-milkman</a></span></span></div>
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<p>&nbsp;</p>
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<table align="center" border="0" cellpadding="0" cellspacing="0" style="color: rgb(0, 0, 0); font-family: Times; font-size: medium; width: 700px; ">
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<td align="center" style="line-height: 36px; font-family: 'Trebuchet MS', Arial, Helvetica, sans-serif; font-size: 36px; font-weight: bold; "><span style="font-size: 40px; ">Utterly Butterly Important</span>:&nbsp;<br />
				<span style="font-size: 28px; ">Bharat Ratna for Amul&#39;s founder Dr Verghese Kurien</span></td>
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<td>&nbsp;</td>
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<td align="center"><img height="286" src="http://www.moneylife.in/promotion/newsletter/Amulad.jpg" width="600" /></td>
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<td>&nbsp;</td>
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<td style="font-family: 'Palatino Linotype', 'Book Antiqua', Palatino, serif; font-size: 15px; ">There is a spontaneous demand from ordinary Indians for a Bharat Ratna for India&#39;s milkman Dr Verghese Kurien, who passed away recently at the age of 90. Here are 10 reasons why India must recognize this Bharat Ratna officially.</td>
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<td style="font-family: 'Palatino Linotype', 'Book Antiqua', Palatino, serif; font-size: 15px; ">India talks socialism and pays lip service to poverty alleviation. But when it comes to the highest civilian award for exemplary service&mdash;we do not adequately recognise the work of this giant individual who transformed lives in rural India.</p>
<p><span style="font-size: 15px; ">Verghese Kurian, gave up his home state of Kerala to build a unique milk cooperative movement, which transformed the lives of millions of poor rural Indians. He make them self-sufficient. He empowered women. He eradicated poverty in a pocket of India. But thats not all. In Amul, he built one of the biggest brands in India. One that we are all proud of.</span></p>
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<td style="font-family: 'Palatino Linotype', 'Book Antiqua', Palatino, serif; font-size: 20px; font-weight: bold; ">10 Reasons Why Dr Verghese Kurien Deserves A Bharat Ratna</td>
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<td style="font-family: 'Palatino Linotype', 'Book Antiqua', Palatino, serif; font-size: 15px; ">1. His breadth of vision was stunning; no matter how familiar we may be with it: transforming India from a milk-deficit country to the world&#39;s largest milk producer and doing it through the cooperative route so that women and small farmers were empowered and found an additional source of revenue to augment their farm income.</td>
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<td style="font-family: 'Palatino Linotype', 'Book Antiqua', Palatino, serif; font-size: 15px; ">2. In doing so he brightened the future of a millions of children by ensuring they had access to milk when they needed it the most, in their childhood.</td>
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<td style="font-family: 'Palatino Linotype', 'Book Antiqua', Palatino, serif; font-size: 15px; ">3. Operation Flood or the white revolution worked, not because it was a social experiment, but because of Dr Kurien&#39;s shrewdness and strategic vision in creating a national marketing machine that matched the best multinationals in wits.</td>
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<td>&nbsp;</td>
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<td style="font-family: 'Palatino Linotype', 'Book Antiqua', Palatino, serif; font-size: 15px; ">4. It also worked because he built Amul into one of India&#39;s biggest brands since independence. Its mascot, the Amul girl has charmed the nation for half a century.</td>
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<td>&nbsp;</td>
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<td style="font-family: 'Palatino Linotype', 'Book Antiqua', Palatino, serif; font-size: 15px; ">5. Dr Kurien had the ability to recognize and nurture the finest talent and give them room to deliver&mdash;he did this with its advertising agency, to create the iconic outdoor campaign which the &quot;utterly butterly delicious Amul&quot; tagline that comments on everyday events.</td>
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<td>&nbsp;</td>
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<td style="font-family: 'Palatino Linotype', 'Book Antiqua', Palatino, serif; font-size: 15px; ">6. In building Amul, Dr Kurien demonstrated that efficiency isn&#39;t dependent on profit motive alone as is the modern belief. Because he remained unaffected by the mountain of money that he controlled in the 1970s and 1980s&mdash;over Rs 2,000 crore in liquid cash at one stage.</td>
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<td>&nbsp;</td>
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<td style="font-family: 'Palatino Linotype', 'Book Antiqua', Palatino, serif; font-size: 15px; ">7. Importantly, Dr Kurien&#39;s genius at Gujarat Co-operative Milk Marketing Federation (GCMMF) and the National Dairy Development Board (NDDB) and the creation of an iconic brand in Amul happened in a closed and highly restrictive economy.</td>
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<td>&nbsp;</td>
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<td style="font-family: 'Palatino Linotype', 'Book Antiqua', Palatino, serif; font-size: 15px; ">8. India has no other brand of a similar stature even from the private sector in the 30 years since Amul or even in the 20 years after economic liberalization.</td>
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<td>&nbsp;</td>
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<td style="font-family: 'Palatino Linotype', 'Book Antiqua', Palatino, serif; font-size: 15px; ">9. History will remember Dr Kurien as India&#39;s real Bharat Ratna because no individual has impacted Indian lives the way he did in the last 50 years.</td>
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<td style="font-family: 'Palatino Linotype', 'Book Antiqua', Palatino, serif; font-size: 15px; ">10. By giving Dr Kurien the recognition that he richly deserves, the government will demonstrate that our highest civilian award goes to a person who has truly lived up to the socialist ideals that India embraced at independence.</td>
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<td>&nbsp;</td>
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<td align="center" style="font-family: 'Palatino Linotype', 'Book Antiqua', Palatino, serif; font-size: 20px; font-weight: bold; "><span style="color: rgb(204, 51, 0); "><a href="http://www.change.org/en-IN/petitions/bharat-ratna-for-verghese-kurien-india-s-milkman" style="color: rgb(0, 0, 255); ">Sign here</a></span>&nbsp;to petition the President of India for a&nbsp;<br />
				Bharat Ratna for Dr Verghese Kurien: India&#39;s Milkman</td>
</tr>
</tbody>
</table>
<p>&nbsp;</p>
<p>&nbsp;</p>
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